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 If you have a question about what is digital marketing or why digital marketing? Yes, we have the answer. Digital marketing is a platform used to sell or promote a product or service by considering the audience’s needs. Digital marketing helps to make audiences more aware of a product or service with one click. It helps to catch more target audiences compared to traditional marketing. In small words, we can say that digital marketing is more helpful to make attention even for small businesses.

1 . YOU REACH THE PEOPLE WHERE SPENT THEIR TIME 

  • According to the study of the DATAREPORTAL, 5.35 billion people, which is 66.2 percent of the total population, are using the Internet. From this, we can conclude that more people are spending their time online.
  • Online shopping facilitates the process of making goods purchases and learning from the experiences of past clients. Consequently, more people are dependent on it.
  • Your audience won’t be able to recognize your brand if you’re not active online, and you won’t be able to expand.
  • So , Consider getting your firm online as soon as possible, even if it’s little.                                  

2- YOU CAN REACH THE PEOPLE WITH LESS INVESTMENT

  • If you have limited funds and resources digital marketing is the best business lead. It will raise awareness among a larger audience than traditional marketing.
  • You will make the necessary updates to your marketing plan when you achieve greater financial stability .
  • Digital marketing is a great technique to make people aware of your business, whether you are just starting out or  have financial difficulties.

3- YOU CAN TARGET YOUR EXACT AUDIENCE

  •  Can you imagine being able to market directly to people who have an interest in your products or services?
  • Through digital marketing, you can target your exact audience and have the capability to directly reach leads who are interested in your business. 
  • In traditional marketing, you have no hope of seeing your marketing effort, and there is less chance to reach your exact audience and to contact your business.
  • When you start a business, if you want to reach more people, prefer digital marketing.

4- YOU CAN KEEP A CONNECTION WITH YOUR CUSTOMERS

  • When you prefer marketing through social media like WhatsApp or Gmail, your customers can easily keep a connection with your brand. 
  • They can quickly get in touch with you if they have any inquiries regarding your company or merchandise.
  • If you want to engage with your customers, nothing is more effective than digital marketing.

5- YOU CAN COMPETE WITH LARGER CORPORATIONS.

  • When you enter the business field, you must compete with large corporations like Amazon.
  • Your competitors have a strong online background, so you must build a strong online platform like digital marketing where the audience can communicate with you.
  • You can build attractive content, try to build trust, and create your own USPs that are different from those of competing corporations.
  • By using your own unique key words compared to your competitors, there is a big chance of staying in the top position with your competitor’s brand.

6- DIGITAL MARKETING IMPROVES YOUR SALE

  • When you launch your own company, digital marketing increases revenue.
  • When a consumer visits your website and chooses to buy a product,. If they are impacted by your USP or key words, draw attention to your brand, and produce leads. You may quickly increase your sales by doing this.
  • A client who feels most comfortable with your brand recommends you to others.
  • You may raise your chances of acquiring new clients and boost sales with digital marketing.

IN SHORT WORDS,

We can conclude without a doubt from these facts that digital marketing is crucial for your company. Digital marketing generates greater exposure than traditional marketing. With less money, you may target your targeted clientele, produce more leads with your USPs, and gain more clients as a result. You can stay in touch with customers who approach your brand and enhance your brand’s quality based on their feedback. and you are able to stand beside your bigger businesses.

Hafeefa Nasrin
Digital Marketing | Website | + posts

Hafeefa Nasrin is an accomplished digital marketer with a strong background in developing effective online marketing strategies. She has expertise in SEO, social media marketing, content creation, and pay-per-click advertising, successfully driving brand awareness and engagement. Hafeefa Nasrin is skilled at analyzing data to optimize campaigns and maximize ROI. With a passion for digital innovation, she consistently stays updated with the latest industry trends to deliver impactful marketing solutions.

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